Here is a brief on what the article is going to be about: “An approachable and open introduction”.
If you’re looking to write an attractive, high-quality guest post, the first thing you should do is consider what your audience wants. What’s the most important thing they want to know when they visit their site? This article will go through some things that your audience might be concerned about.
What is guest post?
Guest posts allow writers to contribute content to blogs. They are a common form of digital content in the blogosphere.
A guest post is an article shared by someone writing for another site or blog, sometimes with attribution and sometimes without. The entire article is not copied verbatim into the original site’s content on their own page, but they retain ownership of their contribution.
Let’s see how to make high quality guest post
The first step when writing anything is to research. You need to know what you’re talking about before you say something.
If your article is on how to use Facebook for business, you need to know how Facebook works and what it can do for you and your audience before you can write an effective article. You also want to make sure that the article is looking at it from a positive viewpoint. If your blog focuses on survivalist groups, trying to get readers in a positive mindset won’t be helpful.
The goal of this article is to get people to reading
This is more important than writing an attractive headline. Headlines have been discussed before, but the main thing you need to get across here is that you need to improve your chances for higher ranking in search rankings by making sure the title of your post is on point and that it describes what your post is about. Your audience will probably expect you to use a certain name when they search.
You need to have a sitemap created for your website. Having an up-to-date sitemap can help your readers find what they want. This is just like having a table of contents in your book, helping people navigate through it. Having a sitemap on your website can help search engines find your content and increase the number of visitors to your site.
Sometimes it’s hard to come up with ideas. When you can’t think of what you’re going to write about, try using a tool like Twitter. You can start rumors and ask people what they think about them. You can also search hashtags like #twitter and see what other people are talking about and make the topic you want to write about the main subject of your post.
Best articles usually have a hint of humor injected into them. A good article will look at something from a different angle, or be funny in its delivery. Humor is not always appreciated, but it is sought after, especially if the site has comedy and humor as one of its main focuses. For example, Funny Or Die and Something Awful are both comedy websites that do very well online.
Craft Your Post
Once you know what your post’s about, you can start writing it. It’s important to keep in mind that this is the first impression that your readers will have of your blog. If they don’t like it, they won’t come back.
Remember to keep a consistent tone throughout the article, as well as updates and links if necessary. Also, remember that word choice is very important here too.
Here are a few other tips and tricks to craft a masterful guest blog post
Be conversational and engaging:
If it’s not your blog, don’t try to write like you’re the star. Write like you’re having a conversation with them. Phrases like “Hey, this is an interesting article I found.” or “I was thinking about this article when I read what you wrote” can help make the post more personal.
USA English audience:
Make sure that your articles are written in American English (US), not British (UK). This is important because spelling and word use is different in British English.
Write reader-friendly and SEO-friendly
After you have written and spoken the article, proofread it carefully. Spellcheck your work.
Do not use passive voice
Only use active voice. Only describe a process or action, not the result of a process or action. If a series of actions take place, be sure to include each action as it takes place. If you can’t make the sentence passive, leave it out entirely. Let “the process” be something that happens in the past/present/future, not something that was done to someone else. This is important because search engines know that your readers are easily confused by passive voice and will not rank your work as well if it contains too much of the passive voice.
Keep it short
The best articles tend to be about 1,000 words. Longer ones tend to lose their focus, and shorter ones tend to not be very interesting. It’s ok to go over 1,000, however. Keep it short and to the point. The ideal length is between 1,000 and 1,500 words; although nothing can be said for certain because all factors are equal, there’s no reason why an article shouldn’t rank for longer than 1,500 words if you include quality content within that time frame.
Make sure that your title could potentially be a keyword
Look at your keywords and see what they could potentially be. If some of those words are recognizable, change them to something else so that they could potentially be one of your keywords.
If you have a lot of things you want your audience to know about in your article, it can help if you write shorter sentences with more pauses for breath between each one.
Use everyday vocabulary
If you’re using words that only a few people know, or that people would forget, you can use synonyms. If the word sounds like what the reader needs (for example, if it sounds familiar) it will be easier for them to remember.
Use simple sentences
You should also use simple words, but not too many synonyms. You should also read over your sentences to make sure that they are colorful and clear enough.
If you want to write about something that is not very popular, you can use big words and write a long post. This could be one of the reasons why some people don’t like blog posts because the article is too long. Writing a long form blog post that people might forget about will help your readers remember what you had said in the first place.
A link from someone you respect is almost always appreciated. If the person you are linking to happens to be a blogger, it will help give them credibility. If the site is an authority in its field, it will also help your site be seen as such.
Blogs that link to each other can be mutual resources for two or more blogs. Linking to other sites helps users find new content and allows bloggers to make a name for themselves by introducing them to new audiences. As you gain blogging experience, you’ll want to seek out fellow bloggers with whom you can exchange links.
The link’s text is only part of a link’s importance. The other part comes from the text that you put in the link to make it come up on a Google search. The SEO work involves making sure that your keywords (anchor text) show up in the URL of your links. For instance, if you were to write an article about how to run a marathon, and you put your keyword (marathon) in a link on one of your pages, but did not use that keyword in the text of the article itself, Google would only give a little weight to the page.
Grammar and Spelling
Keeping in mind that your guest post will be read by both English and non-English speakers, make sure your article is clear and easy to read. Even a few mistakes can ruin a powerful blog post.
Remember that one of the most important things people look for when they are searching for something online is how well-written it is.
Make sure to double-check for spelling and grammar errors. Make sure your sentence structure is not awkward. If you think your sentences are complicated, break them down into short phrases until the sentence flows better. Make sure there is a comma before the word “and” or “or.” This is something that people often forget to do and it can change the meaning of a sentence completely.
Quantity over quality
Don’t write too much. If you can’t boil down your main points into short sentences, then you are over-complicating it.
Designing and Layouts
One of the things that makes a blog post easier to read is a well-designed blog post. You can make this happen in many ways, including the design of the page itself and adding pictures to your blog post (if they work with the content). If you are using a good URL, then the title of your blog post will be searchable. If your blog post is a series of pictures, consider making a video about them and linking to one page with all of the pictures and information on one page. This can help make it easier for people to discover your content after they search for something related to it.
A blog post should be interesting to read. It can help your readers if you have a unique point of view. It is not enough to just tell them information, you have to make it interesting for them. They will get bored easily if they find nothing that interests them in your blog post.
Blog posts should not only be interesting but keep their interest and not lose interest over time.
Low PR Sites
If your post is going to be on a low-PR site, then you have to make sure that there will be enough backlinks and social sharing involved in the post to bring people from a broader spectrum of sites. This can help increase your PR and make it easier for other bloggers to find your content. You will also want to consider this if you plan on publishing very many posts or removing old posts that no longer exist. When these factors are taken into consideration, you can make sure you will get the most out of each post. From the links menu, select Blog.
At the top menu, click “Share.” Then choose “Share on Blog,” and then “Add to your Blog.” You will now see your post in your list of blog posts. If you are not yet a member of a blog network, you will see how to add a link by selecting “New Site” from the drop-down menu. Select Blog when you have finished adding your link.
The ultimate goal, of course, is to make your blog post go viral and become popular, and the best way to do this is through guest posting. A guest post can potentially open up more opportunities for you to seek a job in your field of interest. Your primary objective when writing articles should be to share information on something that people need or want to know more about.
Guest posting can also be an effective way of increasing the traffic of your website and getting it indexed by Google.